Magenta Friday is a workshop tailor-made for marketers ready to crush their goals and create industry-leading marketing experiences. Seven marketing visionaries took to the (virtual) stage with sessions you don't want to miss.
Every marketer wants to enhance the customer experience, but how can they create one that’s so strong that customers are willing to give them a second chance when they inevitably make a mistake? The key is to be quick, clear, and kind.
Reduce, Reuse, Recycle: How Marketers Can Prepare for the Unknown
With changing customers preferences and shifting global circumstances, marketers always need to act fast. With a reduce, reuse, recycle approach, marketers can both boost efficiency and be prepared to react quickly to new business demands.
Featured Post
How AI Is Already Enhancing Marketers’ Day-to-Day
Martech has been abuzz about the newest iterations of AI, but the solution is actually not wholly new to most marketers. Learn how AI is already incorporated into daily workflows, along with key ways to use the tool for common pain points.
Featured Post
Addressing Supply Chain Challenges
How the Global Inventory Shortage Impacts Retail Marketers...
Digital Marketing
National Coming Out Day
Today marks the 32nd anniversary of National Coming Out Day! At Movable Ink, we’re celebrating this special day by sharing what Coming Out Day means to our team and invite you to join in on the conversation!...
Movable Ink News
How Personalization Supercharges Mobile Abandoned Cart Campaigns
At some point, everyone needs a little nudge to encourage them to complete an abandoned cart purchase. The shopper was acting with intent, clearly signaling that an item piqued their interest enough to add to their shopping cart...
Mobile Marketing
Buy Now, Pay Later: How Financial Services Marketers Can Keep Up
Buy Now, Pay Later has boomed over the past two years, with brands quickly entering the market. Financial strategists share what financial marketers can learn from emerging BNPL brands and the ways they've positioned themselves for growth.
Digital Marketing
Key Takeaways from an Analysis of Content Caching in the Newly Released iOS 15
CEO of Movable Ink, Vivek Sharma, shares key takeaways from Movable Ink’s latest data analysis of the current impact of Apple’s iOS 15 and Mail Privacy Protection.
Data & Technology
Movable Ink Research: Analysis of iOS 15 Content Caching
A new report from Movable Ink analyzes the early results of Apple iOS 15's recent-time caching changes now that iPhone users have access to Mail Privacy Protection.
Data & Technology
Meet the Travelers of Today: How Travel Brands Can Effectively Engage New Consumer Personas
For travel, gauging the new types of travelers and how to motivate them will be critical for post-pandemic strategy. Director of Strategy Elle Kross shares the top emerging traveler personas that should be on every travel brand’s radar.
Digital Marketing
MediaPost Names Five Movable Ink Clients as EIS Awards Finalists
MediaPost has announced the finalists for their 2021 EIS awards for email marketing excellence, and Movable Ink is excited to report that five clients have been nominated for campaigns...
Movable Ink News
4 Ways Nonprofits Can Create a Winning End-of-Year Strategy
For Nonprofits, planning for end-of-year giving starts now! Client Strategist Meaghan Bilinski shares four ways nonprofits can end the year on a high note with data-driven personalization. ...
Whether you’re trying to enhance the performance of your campaigns or leverage data to build better emails, Movable Ink can help you use your data to better power customer communications and drive user engagement. Request a demo to try it out for yourself.