Email personalization applications can be a tough thing for marketers to integrate into current email campaigns. It’s still a relatively new technology, which means that contextual marketing features such as countdown clocks, live web cropping, and creative optimization can be hard to implement without the help of a client experience team.
From the technical to the aesthetic, dynamic content brings a new world of opportunities for email marketing, which is why marketers who are just getting started in personalizing emails should learn how to crawl before they start to run. And that means thinking about dynamic email content from the ground-up.
Continue reading Email Personalization: Learning to Crawl Before You Can Run
On Monday, we officially announced agileEMAIL, our game-changing email marketing platform. You can read about agileEMAIL here in TechCrunch from the industry experts or download our one-page overview here.
We’re also pleased to offer our fans and industry insiders the chance to join our CEO, Vivek Sharma, and VP of Marketing, Jordan Cohen, in a webinar that will demo the new agileEMAIL platform live. We truly hope you can join us for the launch webinar this coming Wednesday, March 19th, from 1:00 – 2:00 PM EDT.
Here are some additional details about what you’ll see Vivek and Jordan demo on Wednesday
- Workflow tools that allow you to spend more time being creative and less time with tedious tasks (convert image into bulletproof HTML in minutes!)
- The ability to embed personalized content that updates in real-time
- Advanced testing, targeting, and optimization capabilities that will take your campaigns to whole new levels
- Enhanced insights and analytics
We’re pumped to share the news about agileEMAIL and looking forward to showing you how it works! Stay tuned!