We are very excited today to announce the launch of our Channel Partner Program, designed to accelerate the distribution of Movable Ink into the marketplace with a full investment in resources, infrastructure, and support to an ecosystem of strategic partners.
Channel partners that integrate Movable Ink into their core offerings will benefit from further marketplace differentiation, enabling them to offer an added value proposition for potential new business.
Partners can provide end users with the benefits of Movable Ink’s contextual marketing engine for email, while maintaining ownership of their customer relationships.
Our program provides partners with an opportunity to capitalize on the most complete end-to-end contextual marketing platform for email with ongoing training and support, as well as benefit from co-marketing opportunities, lead distribution and aggregate pricing and more.
“It’s no mistake that we’re launching this program with some of the most prominent and innovative digital marketing tech and data consultancies on board,” said our CEO Vivek Sharma. “Our mission for the past five years has been to push boundaries with tools that enable brands to market in the moment. We’re now at a scale where we can offer our industry-leading platform to an ecosystem of partners who can build adaptive marketing programs for their customers.”
Our charter members, Zeta Interactive, DigitasLBi, Merkle and C.TRAC, will leverage Movable Ink technology to increase email campaign ROI for their clients by offering an innovative platform that delivers dynamic content in real-time.
For more information about the program and how to become a partner, visit our Partners Program page.