MarketWatch: Experian CheetahMail and Movable Ink give marketers unparalleled real-time control over campaign content

“NEW YORK, May 3, 2012 /PRNewswire via COMTEX/ — Experian® CheetahMail®, the leading global technology services provider of integrated email, social, mobile and display marketing, today announced that clients now have the ability to display real-time, streaming content in emails through a preferred agreement with Movable Ink. Movable Ink applications enable marketers to deliver the most up-to-date, relevant and personalized email content available, driving strong engagement and increasing client conversion opportunities. Marketers gain unparalleled control over email content and have the power to refresh it, in real time, once a campaign has gone live.”

http://www.marketwatch.com/story/experian-cheetahmail-and-movable-ink-give-marketers-unparalleled-real-time-control-over-campaign-content-2012-05-03

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