Top three best practices for video-in-email from the webinar speakers.
Last week, Movable Ink teamed up with Invodo and Silverpop to host a one-hour webinar on “Bringing Email to Life with Video.” Missed it? Check out the recording of the webinar here.
Below are the top three best practices from the webinar that our VP of Marketing, Jordan Cohen, shared on how to successfully execute video in your email marketing campaigns:
- Be timely, relevant, and creative
- Give each user the best possible viewing experience: full video, animated gif, or video still
- Get agile: optimize video emails on-the-fly based on time, location, and device
For even more tips, check out the one-page PDF of best practices from the webinar.
Interested in learning more about how Movable Ink makes video-in-email possible? Get a demo!