Watch Magenta Friday

Magenta Friday is a workshop tailor-made for marketers ready to crush their goals and create industry-leading marketing experiences. Seven marketing visionaries took to the (virtual) stage with sessions you don't want to miss.

Watch on-demand!

Skip navigation
Movable Ink

[Webinar] How Amazon Does Black Friday and Cyber Monday

Share This Post

Even though we’re barely into September, for the past two weeks, everyone’s been buzzing about Holiday 2015. We have too: last week we released this infographic as the first part in our holiday content series.

While lingering on the past for too long can be counterproductive, it’s certainly helpful to look back on 2014 to see what worked, what didn’t, who dominated the competition, and who fell behind. As the end of summer rolled around, we began thinking: who did Holiday 2014 the best, and what did we learn from it?

While tons of brands did great things last year, Amazon crushed it across the board. Digging a little deeper into their email program – with the help of eDataSource – proved fascinating to our team.

So, what did we learn? And how can you take those learnings and use them in your own holiday 2015 email campaigns? Join our webinar on 9/15 with eDataSource to find out!

Curious to learn more about Amazon’s holiday emails? Sign up here for the webinar!

Marketing News that Matters

Sign up for Movable Ink's newsletter to receive the latest news, research, and omnichannel personalization resources.

Sign Up Now