As 2015 draws to a close and we’re in the midst of our busiest season, I’d like to extend a heartfelt thank you to our dear customers and partners who’ve been with us through the past five years. We wouldn’t be here without your support.
To show our gratitude, we’d like to share our Movable Fall Favorites playlist, featuring staff picks specially selected to go perfectly with turkey and pie.
5 Keys to Digital Marketing Optimization
Marketing Land offers five helpful steps to digital marketing optimization. Continue reading
According to HubSpot, the average open rate for a B2B marketing email hovers around 30%, and range from 30.5% to 34.9%. or B2C emails. A variety of influencing factors can manipulate Continue reading
We marketers love to throw around the latest lingo. Sometimes, though, it’s difficult to see the forest of value for the trees of terminology in the industry. Continue reading
It’s on! Black Friday and Cyber Monday are fast approaching. The holiday marketing season is in full swing. Grab a cup of coffee and let’s get back to work with a few updates. Continue reading
Did you know that, according to Experian, a tactic as simple as personalization can increase open rates by 29% and unique click rates by as much as 41%. But personalization techniques Continue reading
Customer expectations for Black Friday are evolving and brands are beginning to change their approach to what was historically one of the busiest in-store shopping days of the year. Continue reading
Happy Monday and welcome back to the work week. Here’s a few things you should know …
Only 47% of B2C marketers optimized their preview text during the 2014 holiday
Email as a channel remains the gold standard when it comes to ROI — according to the Direct Marketing Association, email marketing yields a 4,300% ROI for US businesses — and that’s not Continue reading
How do you connect the amount you spend on marketing and advertising to the revenue it generates? Continue reading